“High Performance Financial Data Distribution Engine for Your Demanding Business” Overview Real-Time! Real-Deal! Introducing screaming fast and furious market data center with direct connectivity from any stock exchanges, any consolidated feeds, and any content distributors in the world. It allows end-users to reach market data, news, and contents in undisputed real-time and more flexibly then ever. Our Direct Data Center (DDC) and its Application Programming Interface (API) supports legacy market data platforms including Reuters, ComStock, and Bloomberg. A single data center can simultaneously integrate with multiple distribution environments. DDC distribution components are designed around the needs of trading applications, with the two primary design goals of low latency and high reliability. Our DDC is competitive in all aspects to all other vendor products in terms of data latency, provides seamless fail-over to a redundant system or to a disaster recovery location, and enterprise level support to all Ticker Plant applications. The community is connected at the center. Content distributors and publishers can reach community and get information out to the market quicker. End-users can tap the market data and content in ultimate real-time. We partner with the best in the industries to provide an ultra low latency, easy, and reliable way to reach tens of thousands of investors, with everything from direct exchange feeds through any data applications. 
Architecture & Deployment plans Flexible and Simple Simple and flexible deployment options are available for your exact needs. To serve your extra low latency financial software applications, you can choose among outsource or integrated architecture model. The Outsource Architecture model makes most sense for you if your end users are connected from the public domain. By outsourcing the entire market data management function you can focus directly on your core business and completely carefree from expensive hardware, expert supports, and maintenance costs. If getting financial data via internet connection is your only focus, our API service is your answer. For your extra-critical server application such as algorithmic trading application, you can adopt our Colocation DDC or adopt to host you entire data solution on Integrated Architecture model. This means you can have 100% control on the direct exchange feeds in your office or even run your application directly on your DDC Feed Handler. There’s no way to get the data any faster than taking it direct from exchanges! 
Minimum Latency Build for Speed and Performance 
Many financial communities rely on third-party market data feed providers. Normally, real-time data is collected from exchanges; consolidated, formatted, normalized, and finally re-distributed through infrastructures to your location. This typically adding at least a couple hundred milliseconds in latency and at times as much as several seconds! Two ways to get market data. | Consolidated Feeds: |  | Direct Feeds: | | Available from commercial data provider such as Reuters, Telerate, and ComStock, provides data from many sources. | Commercial data providers get their exchange data by taking feeds direct from the exchanges and other original sources of data. Those same feeds are available to you. Thus “Direct Feeds.” | Clients can gain a competitive edge by using Direct Data Center Solutions to integrate data direct from the original source. With DDC, we make it easy to take Direct Feeds and integrate them into your applications. The result is that our data center adds less than 1 milliseconds of latency from the time an update is received until it reaches your server application.
Historical Data Unlimited Database The Direct Data Center comes integrated with proprietary historical database. Our partners show that they can store complete historical data of entire European, US companies, plus the currency exchange rates which are over several tens of thousands of symbols in a single commodity hard disk. This database is architected for high performance and high scalability as the data volumes grow without the loss of speed.
Benefit Minimum Costs In the past, the astronomical cost of developing and operating an in-house real-time data center preventing financial firms from taking direct feed from the sources. Now you can have the advantages of Direct Feeds without the Cost. Direct Data Center Solutions provide all the functionality you need, at a fraction of the cost of building it yourself. We provide a number of services to make it easy to integrate the data into your existing environment and into your trading applications, including the ability to integrate data directly into any legacy environment. We keep up with changes to feed specs, increasing data rates, and technology changes, keeping your system up to date at all times. Customer applications can access the data center using one of our API Service (available in many programming languages). Licensing available as client’s own in house integrated model or colocation outsourced model.
Data Contributors & End Users Cut Costs and Reach for More With Investor’s Direct Data Center provides hosted low latency direct and consolidated market data feeds, shared infrastructure – sharing costs, communication lines and networking. You’re saving over 95% over building your own infrastructure and applications. Data Contributors can reach to your viewers at faster speed. End users can tap to real-time sources with lowest possible costs. | Updated:Sep 26, 2007 • Document ID: 00-03 • Name: SKT | |